(Dan Tri) – Victoria’s Secret’s lingerie fashion show will return this fall after a 6-year hiatus.

On May 15, on Victoria’s Secret’s Instagram, the company’s representative announced that the show will return this year.

Victoria’s Secret Fashion Show will return this fall (Photo: Getty Images).

Victoria’s Secret Fashion Show used to be an annual event organized by Victoria’s Secret.

A Victoria’s Secret company representative told Reuters: `Victoria’s Secret Fashion Show 2024 will bring exactly what our customers ask for such as glamour, runway, fun, wings and entertainment.

For 20 years, Victoria’s Secret Fashion Show has been a brand that audiences around the world have been waiting for, especially gentlemen.

After more than two decades of existence and brilliant development, the famous show of the lingerie brand Victoria’s Secret suddenly collapsed in 2019. The reason why the famous show was discontinued was because the shows became increasingly popular.

`Long legs` like Adriana Lima, Alessandra Ambrosio, Behati Prinsloo, Doutzen Kroes once made a name for the Victoria’s Secret Fashion Show (Photo: Fashion).

2020 was a difficult year for the Victoria’s Secret brand when they had to close many stores due to the impact of the Covid-19 pandemic.

An investigation by the prestigious New York Times newspaper has exposed the dark, negative sides behind the flashy stage of the Victoria’s Secret Fashion Show.

Ed Razek – one of the executives at L Brands – was condemned for harassing a series of models before the Victoria’s Secret Fashion Show.

An important figure with Victoria’s Secret – Jeffrey Epstein – was also accused of being behind the scenes of controlling the prostitution ring under the guise of doing business at Victoria’s Secret.

Russell James – Victoria’s Secret photographer – was also condemned for taking advantage of his reputation and power in the modeling world for personal gain.

The program combining music, fashion and light, Victoria’s Secret Fashion Show was once the most popular fashion event of the year (Photo: Getty Images).

In 2021, a special program conducted by Independent newspaper revealed the dark side of the famous show.

Ms. Cindy affirmed that, in addition to sexual harassment, Victoria’s Secret’s culture also includes discrimination against black models or harsh retaliation and fighting behind the scenes.

Continuous scandals caused Victoria’s Secret’s reputation to decline.

Victoria’s Secret wants to target famous women in many professional fields to spread a positive and successful image of women in modern society, in addition to physical beauty.

However, a series of reforms of the Victoria’s Secret brand did not bring the expected results for the company.

The threat of new brands also pushes the company’s content creators and marketers to constantly change.

The return of the Victoria’s Secret Fashion Show is considered one of the ways to save the reputation and boost sales of the famous lingerie brand (Photo: News).

The idea of bringing the Victoria’s Secret Fashion Show back was once mentioned by the company at the end of 2023. Timothy Johnson – Victoria’s Secret Chief Financial Officer – said the decision to reform the Victoria’s Secret Fashion Show program was made at a meeting of the Victoria’s Secret Fashion Show.

A spokesperson for Victoria’s Secret shared: `We are constantly innovating ideas to continue to put customers at the center, while reinforcing our commitment to honoring the unique voice and vision of every woman.`

The topic of the return of the Victoria’s Secret Fashion Show is being discussed by audiences on social networks.

After a series of company reforms, familiar faces of Victoria’s Secret such as Adriana Lima, Alessandra Ambrosio, Behati Prinsloo, Doutzen Kroes… left one after another.

Many people predict that the show will not only feature models with slim, perfect bodies like living dolls, but also models with plus-size bodies.

Diversifying representative faces is a campaign that Victoria’s Secret has pursued over the years.